When banks first started opening up in grocery stores, people didn’t think of the convenience they offered. Then, as they gained acceptance, competition began to build, and it was important to make sure the right bank chain was in the right store.
Bel Air, as well as Raley’s and Nob Hill (all of the same regionally-known related chain of stores) brings to mind fresh vegetables and fruits. Representing them on the card, coupled with a happy shopper set the tone for the right place to invest in health while getting banking done at a regionally-known bank. This match of health combined with financial security representing Northern California are brought together on a postcard that meets USPS specifications.